1) Overview
Offer cashback to incentivize repeat purchases. After an order qualifies, WeSupply credits the customer with a defined amount or percentage, which they can redeem on a future order according to your policy (expiration, minimum spend, exclusions, etc.).
2) Before You Begin
- You have Admin access to WeSupply.
- You’ve decided your cashback rules: percentage or fixed amount, eligible products, minimum order amount, cap per order, expiration window.
- (Optional) You know when cashback should be granted (e.g., after delivery or after return window ends).
3) Step-by-Step Instructions
Step 1 — Navigate to the Returns Insurance Section
- In WeSupply Admin, go to Settings → Return and Warranty Methods → Return Insurance.
- In the dropdown window, select either Insurance as a product in the cart or Insurance as part of shipping options.
Step 2 — Look for the Cashback Section
- Scroll down to the Cashback/Store Credits section.
- Choose whether you want the cashback to be a fixed amount or a percentage of the refund.
- Enter the desired amount or percentage in the provided field. For example:
- Fixed: Set a flat cashback amount, such as $5 per return.
- Percentage: Offer a percentage of the refund total, such as 10%.
Step 3 — Save Your Changes
- Once you’ve configured your cashback settings, click Save to apply them.
4) Best Practices
- Start simple: e.g., 5% back, 90-day expiry, grant after delivery, auto-adjust on returns.
- Communicate clearly: Show how to earn, when it’s granted, and how to redeem.
- Use caps & minimums: Prevent over-incentivizing tiny orders; cap high-value baskets.
- Nudge usage: Send expiring soon reminders 7–14 days before expiry.
- Track performance: Monitor repeat-purchase rate, average order value, and redemption rate.
5) Troubleshooting / FAQ
Customer didn’t receive cashback.
- Check eligibility (min spend, excluded SKUs, country).
- Confirm the grant trigger happened (e.g., delivered event).
- Ensure returns/cancellations didn’t revoke the amount.
Balance wasn’t reduced at redemption.
- Confirm checkout integration applies store credit correctly and that combining discounts is allowed per your settings.
Returned order still shows earned cashback.
- Make sure auto-adjust on returns is enabled; run a recalc if needed after late RMAs.
Can we migrate existing credits?
- Import prior balances through your standard credit import (if available) to seed customers with legacy amounts.
6) Summary
Enable Cashback in Settings → Loyalty & Incentives, set the earning model (percentage/fixed), configure eligibility, choose when it’s granted, set expiration & redemption rules, customize notifications, and test end-to-end. With clear messaging and sensible caps, cashback drives repeat purchases while staying fully under your control.
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