Are you looking for a way to grow your sales conversions with WeSupply's automated shipping emails?
With Nosto’s product recommendations, you can create personalized post-purchase experiences for each who receives the WeSupply shipping notifications emails. You can easily integrate your most popular and trending items recommendations into different email templates so that they are beautifully integrated right in the shipping emails sent to your customers. This way, you will be able to draw shoppers back to your store with truly unique experiences and upsell your brand.
Integrating Nosto’s product recommendations into the shipping notifications is a great way to boost conversions by targeting customers' needs and interests.
eCommerce personalization is increasingly important to merchants seeking to, not only engage shoppers, but also increase repeat purchases, drive sales, and increase conversions.
By integrating Nosto with WeSupply, you can easily track your conversions rates when sending automated email shipping with personalized product content. That’s why we believe that personalization is key! It helps drive engagement and ultimately results in increased revenue per visitor or order value - something every retailer should strive for!
Benefits from integrating eCommerce personalization services with WeSupply:
👉Deliver product recommendations within shipping emails showcasing your most popular and trending items;
👉Boost sales conversions;
👉Drive repeat purchases;
👉Provide personalized shipping experience;
👉Upsell products within transactional emails;
👉Easy to set up integration;
👉No extra charge involved;
👉Track conversions rate metrics;
👉Get the most out of email automation & personalization services.
How to integrate Nosto with WeSupply?
If you're using Nosto to deliver personalized shopping experiences to your customers, you can easily integrate your Nosto account with WeSupply through a simple email template adjustment.
Tip: If you have an already customized email, make sure you save the template into a separate document for backup before making any changes, so that you can revert those in case anything goes wrong.
The Nosto links should look as follows:
1. The link needs to be built using your Nosto account ID (e.g. instead of 123456790, please use your own Nosto account ID). Make sure to include at the end of the links the email variable: [*email*]
2. For the images that you would like to work as links, here is an example of how those should be built:
3. Using our plain HTML Code Editor, you can edit the Email Template and insert the images with their Nosto links.
To include the Nosto links in an Email Notification, in your WeSupply account go to Settings -> Branding -> Notifications -> Edit Template -> click on View Code Editor so that the HTML Code Editor will be open.
Now, on the left-hand side -> click on the Template Variables tab -> scroll down to the Customer Details section -> click on the [*email*] variable to Copy it -> then paste it into the HTML Code Editor, at the end of the Nosto links.
4. For images, you can apply your own CSS styling, depending on your preferences.
5. When you're done, make sure you click the Save button.
You can send yourself a Test Email notification to see if everything looks good.
Please refer to the following Nosto article for further information on setting up Email Widgets: https://help.nosto.com/en/articles/634303-email-widgets-and-custom-tracking-parameters
Q: Is WeSupply integrating with other email personalization services?
Yes. You can integrate different email personalization services with WeSupply. Most of them can be easily integrated the same way explained above for Nosto.
Q: Are there any limitations regarding the number of emails where I can input the personalized product recommendations widget?
No, there are no limitations. You can insert the widget in multiple shipping notifications.
Q: Where can I track data resulting from integrating personalization services with WeSupply?
Analytics resulting from such integrations can be viewed on the product recommendation services side.
For example, here is an article explaining how Nosto is processing sales conversions and report metrics in the analytics: Conversion Attribution And Definition
Q: Integrations with personalized product recommendations services are available with all the WeSupply plans?
Yes. Regardless of the WeSupply plan, you can include the product recommendation widget within emails. There are no extra costs, however, please take note that the Free Plan has a limited number of email notifications available. More details can be viewed on our Pricing & Plans webpage.
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